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Fundraising through Digital

Series
TORCH | The Oxford Research Centre in the Humanities
Video Audio Embed
Michael Docherty (Cancer Research UK) on how clicktivists, slacktivists and hacktivists are helping us beat cancer sooner.
At the Annual TORCH Digital Humanities lecture Michael Docherty (Digital and Strategic Marketing Planning Director, Cancer Research UK) discusses the #nomakeupselfie campaign, the difference between 'feeling digital' and 'being digital', and why we should use digital to put more control in people's hands.

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TORCH | The Oxford Research Centre in the Humanities

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Vievee reads poetry from her collection 'Forest Primeval'
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TORCH | The Oxford Research Centre in the Humanities

Interview with Michael Docherty

We catch up with Cancer Research UK's Director of Digital on fundraising in the digital age.
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Episode Information

Series
TORCH | The Oxford Research Centre in the Humanities
People
Michael Docherty
Keywords
digital
digital humanities
#nomakeupselfie
fundraising
funding
Charity
not for profit
crowdfunding
research
cancer
cancer research
Department: The Oxford Research Centre in the Humanities (TORCH)
Date Added: 03/08/2015
Duration: 00:46:54

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