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paywall

Reuters Institute for the Study of Journalism

How premium lifestyle journalism sells subscriptions

Journalists from some of Scandinavia's leading news publishers discuss their organisations' premium news strategies, the value of lifestyle news and the false dichotomy of hard/soft news, and the role of gender.
Reuters Institute for the Study of Journalism

A little piracy can be a good thing: what the press can learn from Hollywood

Tom Thomson will begin by giving the context on the Scottish media landscape, followed by Grant Gibson speaking about digital strategies and paywalls.

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