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How The Economist uses newsletters to drive engagement and subscription

Series
Reuters Institute for the Study of Journalism
Audio Embed
Sunnie Huang, Newsletters Editor of the Economist talks about the strategy behind the publication's newsletters

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Episode Information

Series
Reuters Institute for the Study of Journalism
People
Sunnie Huang
Keywords
economist
magazine
journalism
newsletters
subscriptions
marketing
Department: Department of Politics and International Relations (DPIR)
Date Added: 12/10/2018
Duration: 00:17:43

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